In 2012, Fred Noe, the 7th Generation Beam Family Master Distiller, asked his son Freddie if he wanted to join the family business. Without hesitation, Freddie said yes, embarking on a journey through distillery operations and discovering a fascination with blending different aged spirits. This passion for innovation led to the creation of Little Book®. “The Infinite” is a new line extension within the Little Book® family, blending rich family history with a fresh, creative vision to uphold a tradition of excellence. This exclusive, limited release features a unique blend of whiskeys distilled by three generations of Noe family Master Distillers: Booker Noe, Fred Noe, and Freddie Noe. The result is a perfectly balanced profile that tells a compelling story of family and craftsmanship. Each year, a new whiskey will be added to the blend, delivering an ever-evolving confluence of artistry for a unique experience annually. This release honors the family’s dedication to the craft of American whiskey while pushing the boundaries of flavor and tradition. EDITION I Bourbon distilled by Booker lays the groundwork with notes of oak, char, and smoke. Fred’s bourbon brings in rich flavors of dark fruit, cherry, and brown sweets. And it’s all rounded out with bourbon I made where caramel, vanilla, and baking spice notes really shine through. Perfectly balanced yet unlike anything we’ve made before. Freddie Noe, 8th Generation Master Distiller, Fred B. Noe Distillery.